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Tag: contributor

Web Design and Development
Neng Nana

The Design Leadership Paradox: Scaling UX Beyond the Individual Contributor

Executive Summary: The Impossible Mandate Design leaders today find themselves trapped in a structural paradox. Corporate leadership has finally embraced the gospel of User Experience (UX), with high-profile studies from McKinsey and Forrester touting ROI figures as high as $100 for every $1 invested. Yet, while the appreciation for design has grown, the capacity of […]

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