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Tag: jiostar

Tech Policy and Regulation
Nana Muazin

JioStar’s AI Leap: Revolutionizing Indian Entertainment with Synthetic Content and Conversational Search

In a significant pivot toward generative AI-driven media, JioStar—the media powerhouse under Reliance Industries Limited (RIL)—has officially embraced synthetic content as a cornerstone of its future growth strategy. During RIL’s Q1 FY2026-27 earnings call on July 17, 2026, leadership unveiled a dual-pronged AI strategy: the deployment of an in-house AI content studio, JAMS, and the […]

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