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SEO and SEM
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Microsoft Expands Bing Webmaster Tools with "Topics Portfolio" Beta to Help SEOs Target AI Citation Gaps

SEOUL, SAN FRANCISCO — In a significant evolution for search engine optimization (SEO) and generative engine optimization (GEO), Microsoft has announced the launch of a powerful new beta feature: Topics Portfolio. Housed within the AI Performance report section of Bing Webmaster Tools, this new capability fundamentally changes how digital marketers, content strategists, and website administrators […]

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