Tag: campaigns

Netflix says there is no future for theatrical releases in its streaming universe

Netflix may be willing to send Greta Gerwig’s upcoming Narnia movie into theaters, but if anyone in Hollywood was hoping that decision signaled a broader change of heart, the company just slammed that door shut. In a candid interview with The New York Times, Netflix film chairman Dan Lin made it clear that the streamer’s […]

Submissions are Open for 2026 ADWEEK Experiential Awards

Cannes Lions is where the biggest ideas take center stage. Join ADWEEK for must-see conversations, top industry leaders, and the moments everyone will be talking about. Submissions are now open for the 2026 ADWEEK Experiential Awards.  Now in its 8th year, the Experiential Awards honor the bold ideas driving the future of experiential marketing. From […]

Beyond Instagram: Introducing the next generation of social apps

For years, our social media experiences have been dominated by Big Tech players like Meta (Facebook, Instagram, WhatsApp), Google (YouTube), Snapchat, TikTok, and X. But a growing number of startups are taking aim at these giants by building new, often smaller and more personal social networking experiences to connect people with friends, interests, and tighter-knit […]

Three ways creators use YouTube tools to build full-time careers

Three creators share how features like Channel Memberships, YouTube Shopping, and Shorts helped them take “the leap” and scale their brands. Jun 05, 2026 [[read-time]] minute read There’s a moment for many creators that’s both thrilling and terrifying: “the leap.†It’s that pivotal decision to go all-in, turning a passion project into a full-time business. […]

Fighting Spyware: An Update From WhatsApp

Last year, WhatsApp made history by securing a landmark verdict and permanent injunction barring NSO Group — a spyware firm blacklisted for actions contrary to US national security — from targeting WhatsApp and its users ever again. The court was unequivocal: NSO violated the federal and state laws against hacking. Today, we’re asking the court […]

How to measure and communicate the value of social media

Effective social media management requires investment: building and maintaining a dedicated social team, overseeing their time and using resources to support their work costs a business money. Budgeting for social relies on support from executive teams, so it’s vital that social marketers are able to communicate the value of their work. But communicating social media […]

The 11 Best Social Media Management Tools in 2026 — Tried + Tested

These are the 11 of the social media management tools — and plenty of alternatives to each tool, if you need them. Top options for social media management vary from beginner-friendly tools to enterprise-level platforms requiring deep analytics and CRM integration. Here’s a quick summary: Tool name Free plan / trial Latest public price Best […]

How to Create Content on LinkedIn to Attract Your Ideal Prospects

Wondering how to attract the people on LinkedIn who actually want to buy from you? Want to know which LinkedIn post formats drive the right kind of reach and engagement? In this article, you’ll discover a three-part LinkedIn content funnel framework plus the specific post formats and posting ratios that make it work. This article […]

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